Tracing An Artist’s Way:
Below: Lisel Salzer shows Izumi Kuroiwa the
finished portrait she made for the videotape,
produced and directed by KLMA Media Arts
.
 
In 2007, Ritchie converted the tape to DVD,
adding a 15-minute special feature when
Lisel received a gold medal. See details

The Story of
Lisel Salzer’s Videotape, Lisel Salzer: Her Art and the Revival of Limoges Enamel

He handles a small shipment, only five copies, of a videotape created over 17 years earlier by an artist who was in her 80s at the time she produced it. Now, she’s over 90; and her tape is still being sold and viewed. How did this happen? What is learned?

by Bill H. Ritchie, Jr.

Have you ever had the experience of handling an object and feeling almost as though it would like to talk to you, if it could? Do you think that objects, even though they’re inanimate, have stories they can tell? This happened to me as I was packing a box of five videotapes to send to an art supply store in Kentucky—thousands of miles from their origin, where the artist who made the tape lives.

She is the artist Lisel Salzer, now 97 years old and, even though her vision is almost gone, still paints . She called me the other night (a coincidence - I had just received a mail order for five more of her tapes!). She wanted to know what to tell people if they wanted to buy her tapes, what would be the price, and would I fill the orders.

I told her Yes, I can do that. “By the way, Thompson Enamel ordered five more tapes today,” I added.

“That’s good,” she said, “How many years has it been?”

“Since 1986, about 17 years,” I replied.

“That’s good,” she repeated. Then she told me she’s having a show in Austria at a museum specializing in pre-war art movements in that region. Lisel is a part of the history of Austrian painting in the early years of as the last century. She was “discovered” on the Internet (my site, probably) because of the videotape she made.

As I wrapped the tapes, making them ready to send to Kentucky, they seemed to talk to me about the making of the tape. I thought about who was involved, and what Lisel’s objective was when she made it.

I thought, “If these tapes could talk, the story would be interesting. It might also teach people something more than only about Lisel’s art. It might be a lesson worth learning. But how, I thought to myself, since this box of tapes cannot ‘talk’?”

The lesson is especially important to me. Lisel and I are alike in some ways, although I am thirty years younger. We are both artists and we have been teachers for part of our lifetime.

We both think we have something to offer that can be recorded on, for example, on videotape. I’m equipped to take the idea further because, over time, I learned computer skills and bought equipment to develop those skills. The part I played in her vision is to fulfill the mail orders when they come - the role of videotape distributor.

But if the whole story were to be told, I was involved in another way: I was the teacher who started the two video producers who made the original recording and edited it. Pathways, then, are what this story is about: How I started on my pathway to use video, and how Lisel’s pathway (when she decided to use video to record her art and techniques) intersected mine.

I guess the story began in the 1930s, when Lisel was a young artist. Her story is interesting, how she studied in Paris and returned to Austria to pursue her painting career. She was one of a group of “modern” artists. The war intervened, however, and she moved to the USA, married, and later moved to Seattle. There are four players who enter in this story in the mid-eighties: Lisel and myself, and the Mark Leonard and Izumi Kuroiwa team, the two who created the videotape. 

Lisel gathered a following of patrons and students. She painted landscapes, animals, portraits and, at one point, resurrected the dying art of Limoges Enamel. She likes to call her method fused glass painting. They were very popular and sometimes she sold more enamels than she did oil paintings. She also created etchings.

In her 80s she knew she’d accomplished something. People came to take lessons from her in all the aspects of her art—the drawing, painting, printmaking and enamel work. So she decided it was worth making a permanent record and she paid Mark and Izumi to create the video. It was a considerable investment for Lisel, but Mark and Izumi were just starting out in the business. They gave her a good deal. No one ever made a profit.

Profit was not the first priority. The primary reason was to capture Lisel’s art and technique while she could still do it. It took months to complete, and when it was time to start selling it, they came to me. I became her distributor and consultant on distribution. At one point Lisel was also interested in the Internet as another venue for her work and I made a Web page for her.

In addition I include her videotape in my own listing on the Web, plus (as is my general practice) the transcript of the tape. Mark and Izumi have since moved on to other specialties in video, and I moved on to produce Digital Game-Based Learning products.

I wonder, Could I use the Salzer experience and her tape as a learning game for myself?

If those videotapes could talk, what would they advise me to do?

Bill H. Ritchie, Jr. is an Itinerate Professor based in Seattle. He taught college (UW) and after promotion to full professor of printmaking and media arts, he resigned at 43. He then launched several teaching, research and practice companies. In 1992 he discovered Emeralda, a fantasy region accessible only by computer. He invented the rules-of-play and created an operating system for online interactivity for himself.
He writes for the benefit of discipline, using a PDA when he's wandering around and a desktop PC to organize his essays. He has a thousand or more saved, which you can see listed on the ten "islands" on the Web. An example is www.seanet.com/~ritchie/spzine.html, on the island of RIISMA in the Emeralda Region.
For further information contact Bill H Ritchie via e-mail at ritchie@seanet.com. His professional Web site is at www.seanet.com/~ritchie. The company name is Emeralda Works, 500 Aloha, Seattle, WA 98109. He can be reached by telephone at (206) 285-0658. Statistics: 1032 Words. 4755 Characters. 2 Pages. isp30521 Tracing An Artists Way - Lisel Salzer. ©2002 Bill H Ritchie, Jr.